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Privacy Policy

Last updated: April 20, 2026

This privacy policy describes how Boode & Company AB ("we", "us") processes your personal data when you visit boode.co.

Data Controller

Boode & Company AB Org. no.: 559276-0663 Processvägen 4 C, 435 33 Mölnlycke Email: inbox@boode.co

Purposes and Legal Basis

We process personal data for the following purposes: • Website functionality - Technically necessary cookies for the website to operate correctly. Legal basis: legitimate interest. • Language preference - Stores your language choice between visits. Legal basis: legitimate interest. • Cookie management - Stores your cookie consent choices. Legal basis: legitimate interest (remembering your preference). • Analytics - If you consent to statistics cookies, we collect anonymized data about how the website is used (page views, clicks, sessions) to improve the service. Legal basis: consent. • Newsletter - If you subscribe to our newsletter, we process your email address to send editorial updates. Legal basis: consent. You can unsubscribe at any time via the link in every email. • Contact inquiries - If you contact us by email, we process the information you provide. Legal basis: legitimate interest.

Recipients

We do not share your personal data with third parties, except for the following data processors: • Inleed AB (Sweden) - web hosting for boode.co and email hosting for inbox@boode.co. • Hetzner Online GmbH (Finland) - server infrastructure for our backend services, including our self-hosted analytics platform. All providers are established within the EU/EEA. We never sell your personal data.

Transfers Outside the EU/EEA

We do not transfer personal data outside the EU/EEA.

Retention Period

Cookies are deleted according to the durations specified in our cookie policy. Server logs are retained for a maximum of 30 days. Analytics data is anonymized and retained for a maximum of 12 months. Newsletter subscriptions are retained until you unsubscribe. Any email correspondence is retained as long as it is relevant to the matter.

Voluntary Provision of Data

Visiting boode.co and contacting us are entirely voluntary. We only collect personal data when you choose to provide it (e.g. via contact email or newsletter signup) or when you consent to statistics cookies.

Automated Decision-Making

We do not use any automated decision-making or profiling that produces legal effects concerning you.

Your Rights

Under the GDPR, you have the right to: • Request access to your personal data • Request rectification of inaccurate data • Request erasure of your data • Request restriction of processing • Object to processing based on legitimate interest • Request data portability • Withdraw consent (without affecting the lawfulness of processing carried out prior to withdrawal) Contact us at the email address above to exercise your rights.

Complaints

If you believe we process your personal data in violation of the GDPR, you have the right to lodge a complaint with the Swedish Authority for Privacy Protection (IMY). Integritetsskyddsmyndigheten Box 8114, 104 20 Stockholm, Sweden imy.se

Cookies

We use cookies on this website. For detailed information, see our cookie policy.